The Academy has announced a new requirement for productions competing for the Best Picture award. The updated rules will take effect from the next 97th Academy Awards.
The Academy has announced a new requirement for productions competing for the Best Picture award. The new rules will apply from the next Oscars, which is scheduled for March 10, 2024.
Until now, Oscar contenders had only had a broadcast circuit that was limited to a week-long screening in one of six major cities in the United States, according to a statement from the film’s directors. From now on, Oscar nominees will have to screen for an additional seven days in 10 of the 50 most important cities in the United States, up to a maximum of 45 days after the first premiere. Screening outside the US will also count as screening in two of these markets.
“We hope this change will increase the visibility of films around the world and encourage viewers to experience the arts in theaters.” Academy Executive Director Bill Kramer and Academy President Janet Yang said after the decision was approved by the 54-member board of governors.
With this change, the Academy is trying to counter the specific advantage of streaming platforms such as Netflix, Amazon or Apple, which in many cases act as unbeatable rivals for films with a small number of screenings in theaters and sometimes with a noticeable lack of interest from the public. Some fear that the new criteria could hurt smaller-budget independent films, which will now have even more difficulty securing distribution space. Because the films produced on the platforms themselves will have the advantage of being able to invest more in their distribution.
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